We're back from Las Vegas!
My little studio has been in business for 11 years now. But this was my first time exhibiting at the Licensing Expo. Antonio & I had walked the show a couple times over the years trying to figure out if it was a good fit for my art. Like most things the only way to really know is to try!
Overall I think the show was a success for us. But often times you really don't have much of a gauge until months later. What was exciting to me was exposing my art to a different audience. At the show we met with a few clients/ companies that we know from exhibiting at Surtex but also a new crowd of companies stopped by.
Like most shows there was a lot of waiting in the booth hoping to get noticed & connect with potential contacts. We also showed up with a little more than 300 lbs of show luggage. (art, product samples, brochures, buttons & more) We also decided to try to promote a bit more & took out ads in various show publications before hand & I did interviews one, with J'net at All Art Licensing (she is a wonderful resource for new designers learning the in & outs of licensing). I also did a live interview at the show with Art Moose. And in both interviews you will notice that I'm out of my comfort zone :)
I make mountains of art & at this point in my career I look at each opportunity to show my work as an opportunity to find my art a good home. So I can keep making more... because I need to, it's what I love!
No comments:
Post a Comment